Photoshoots can be exhausting, but they are also some of the most fun experiences. In this case we needed photos that showed people from a certain demographic shopping and attending events at …
DAILY MTG REDESIGN
This was a very exciting project due to the fact that this is the most trafficked are of the Magic site. We hadn’t really made major improvements to this section …
NAVIGATION REDESIGN
Our team had made several attempts at re-designing Magic’s site navigation over the last few years. I believe the implementation of this redesign was due to a perfect storm of …
DUELS ADS DIRECTION
This project brought me the pleasure of working in the same room with writers, R&D, marketing and designers in a purely creative environment. Leading up to this request, we all …
KALADESH CAMPAIGN DIRECTION
Kaladesh was one of the most daunting yet exciting sets to design for. I was excited about the prospect of designing for something that was based on a story full …
ANIMATION DIRECTION
One of the most fun parts of my job is to contribute to the direction of these cool looping subtle slow motion animations. The emphasis has always been on the …
SHADOWS OVER INNISTRAD CAMPAIGN DIRECTION
This was one of the biggest campaigns I’ve had the opportunity to work on. In the beginning it involved concepting meetings with UX, producers and the creative director. After we settled …